project
project
VIDAVIBE
Rebrand
Agency: Tungsten Branding
Role: Art Direction/Design
Scope: Naming, Brand Identity, Logo, Style Guide.
VidaVibe, a volleyball lifestyle brand, chose to rebrand in order to expand their business into new sectors and to serve a growing demographic. Our goal was to retain the existing brand equity and create a fun-loving brand that would appeal to a wide range of groups and ages.